What You Should Be Doing to Gain Financial Freedom with Chad Willardson
- damottaleonardweb
- Oct 7, 2021
- 3 min read

We get to talk to an expert in the field of investing on today’s episode of The Prosperity Perspective Podcast, where host Liam Leonardson invites guest Chad Willardson, investment coach, business founder, and multi-published author about investing your money the right way, to share his experiences about the best places to allocate your money, and where he wished he would have invested sooner, younger.
Chad will also share his advice commonly given to clients in his program, highlighting how to avoid getting excited about the wrong investments and why it is our responsibility to teach the new generation how to handle their money, outlined in his newly-releasing book!
3 Key Takeaways:
Why you’re savings account may be harboring “dusty money”
Why your investment buckets should resemble having fruit trees
Why part of investing in yourself includes taking other entrepreneurs’ advice
Show Notes:
[2:00] Where Chad invested his money once he got free cash flow
Surrounding yourself with amazingly talented people
Investing in his own education in an entrepreneur peer group
Honing in on your unique ability
Fill in all other aspects with others/outsourcing
[5:05] Where he allocates his resources personally
Invest weekly (with automatic investment)
Reinvesting in the business
Putting back into his mentorship program
Revisit your allocation percentages regularly
What would I like to save for the entire year?
Investing in real estate and the stocks to diversify your investments
“If you’re in a tech business and that’s what you own, don’t invest all of your outside funds in tech stocks and tech funds. Get outside your industry and spread the risk a little bit”- Chad Willardson
[10:47] The general model of “buckets” that Chad suggests his clients invest in
A wide variety of real estate investment
Public market-based investments
Business ownership
“What I think is important is first build up your liquid investment base, so you have ...a home base. I see a lot of business owners rushing to buy illiquid investments too soon, too premature.” -Chad Willardson
[12:12] People are too enticed by the exciting features of investment
“Dusty Money;” First have 3-6 months of savings, but NO MORE
“You’ve got to be invested for growth. And I would say beyond 3 to 6 months savings--emergency savings--then all of your money should be invested towards growth.”- Chad Willardson
Chad’s fruit tree analogy
[16:18] What investing in yourself looks like
Common number is 10% in yourself
Don’t live in a vacuum; take other entrepreneurs’ advice
[18:32] How Chad found people that he trusts to give advice
LinkedIn; having patience building these relationships
Approaching someone humbly
Be respectful of their time and ask for a tiny commitment
[21:50] Tie into what you have read/learned about them before using your question
Show that you’ve done your homework and made an honest effort
Give and Take: Chad’s example of someone who gave value back to him
Introducing him to a potential client
Connecting him to a journalist/podcast
[24:30] The evolution of Chad’s portfolio and what he would have changed
He would’ve bought in Tesla stock instead of his Tesla car
Keep investing in the stock market
Property ownership
Medical and apartment real estate
Investing more when you’re younger because the time will make a difference
[27:50] Chad’s new book about keep your children from being spoiled
Properly teach your children about money
“I really believe it’s on us to teach the next generation about money.”-Chad Willardson
[30:22] Chad’s final advice
Financial freedom is attainable to everybody
About Chad Willardson:
Chad Willardson is president and founder of Pacific Capital Wealth Management Firm in SoCal, where he teaches clients of different backgrounds and businesses how to remove the stress of money in their lives and open themselves up to a life of financial freedom.
After deciding to pursue his entrepreneurial journey of creating this company, he also became author of the best selling book: "Stress Free Money," and is now releasing his second book, “Smart, Not Spoiled” for any caretaker looking to keep their children from making serious money mistakes and instead become financially literate.
Connect with Chad Willardson:
LinkedIn: linkedin.com/in/chadwillardson
Website: www.pacificcapital.com
Connect with The Prosperity Perspective Podcast:
Facebook: https://www.facebook.com/DMLCapital
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